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Overview - Digital
I worked in the channel marketing department at Dell for 5 years. My team supported the internal Dell sales team, as well as third party Dell resellers. I worked on a lot of different projects and some of the assets included; emails, web pages, brochures, digital and print ads, tradeshow booths, and executive presentations. I was also in charge of launching top tier campaigns globally in six different languages.
Below is an email I worked on for one of our larger customers in the Dell partner program, SHI. This was a co-brandable email that SHI could send to their customer base.
Home page
This was the re-designed home page for dell.com/partner. It was simplified to give partners easy access to the resources that they were most interested in. The site re-design led to an increase in Dell's NPS score and very positive feedback from our partners.
Interactive brochure
Here a few pages from a digital brochure that I did. This was created for one of the marketing teams at Dell for them to share with our partners. The partners could browse through the brochure to find emails that they could co-brand and send to their customers. The brochure had five solution offerings with the emails to choose from and each email could be viewed in a browser.
Dell PartnerDirect app
This is a web page that I created to go on the partner portal to create awareness for the new and improved mobile app. It was featured in the montly newsletter to drive traffic and was one of the top 5 links visited.
